After 30 months, we are back to a presencial exhibition. Sapiens Global was proud to divide the Brazilian Pavilion in Singapore with a group of companies, showing our best in Food & Beverage from Brazil.
Sapiens Global joined Minato Mirai Co. Ltd, introducing a high quality Brazilian products at the Tokyo Cafe Show 2019. This year, the event was held at The Pacific Yokohama Convention Hall, attracting thousands of people in a busy 3-days show.
At Marina Bay Sands Conference Hall, in Singapore, the 7th International Cafe Asia was officially opened on March 21st, with the presence of Mr. Chee Hong Tat, Senior Minister of State, Ministry of Industry & Trade and Ministry of Education. Sapiens Global exhibited for the 4th year, since 2016. For this event, the main topic was the “Fight Against Diabetes”, introducing the Brazilian range of low sugar products, featuring the stevia-based sweeteners, low sugar fruit juices and cakes and sweets preparations, by the Brazilian brands Lowçúcar and Magro. The soluble yerba-mate from Mateex was presented as a powerful aid in the treatment of diabetes. Fruit jams prepared by the 3rd generation of a family business from Rio Grande do Sul State, in Brazil, under the brand of Doces Vapor Velho were presented and positively tasted by the visitors with tangerine, orange and the tangerine-peppermint flavours. Kaffe-Kantate, a Brazilian blend of coffee with the new individual drip-filter technology made a huge success. The launch of the mineral water Acqua Única attracted locals interested in the pure water from Brazil, the largest reservoir of natural water in the world.
As Brazil and Vietnam are in preparation for the celebrations of the 30th anniversary of diplomatic ties in 2019 and the business relationship of the two countries are increasing, Sapiens Global decided to include Vietnam in a prospection mission to explore new opportunities in trade. According to Apex Brasil, coffee and tea are traditional markets with opportunities to expand the Brazilian share in Vietnam and we are helping some of our Brazilian clients to come in. Besides the agrobusiness, Sapiens Global is representing a Brazilian company acting in the dental devices business.
Mr. Douglas Baquetti, Head of Business Development of Sapiens Global in ASEAN area, based in Kuala Lumpur, Malaysia, visited Hanoi for a series of negotiation in dental business during the VIDEC – Vietnam International Dental Exhibition Conference in Hanoi and had the opportunity to discuss a business approach at the Trade Sector of Embassy of Brazil. The Head of Trade Sector, Secretary Marcela Magalhães Braga and Mr. Douglas Baquetti registered the moment at the Embassy in Hanoi.
Expanding the business in Southeast Asia, Sapiens Global is now present in Kuala Lumpur, close to our new clients and enjoying the new business atmosphere in Malaysia. The relationship among Brazilian and Malaysian companies was increased this year with the new Brazil – Malaysia Business Council, launched last March 27, in Kuala Lumpur.
Mr. Danie Cheng, Mr. James Lam and Mr. Douglas Baquetti (Head of Sapiens Global Malaysia) in a meeting in Kuala Lumpur, July 2018.
According to Malaysian data*, in 2017 bilateral trade between Brazil and Malaysia reached a total of RM 12.7 billion, a figure that consolidates Brazil’s position as the main trading partner of Malaysia in Latin America. According to Brazilian data, Malaysia was Brazil’s main trading partner in ASEAN in 2017. Brazil is also the largest Latin-American investor in Malaysia. Malaysian investment in Brazil is impressive, with companies like Sapura, PETRONAS and Scomi leading the way.
*Joint Media Release. Malaysian-Brazil Business Council Launched (March 27, 2018)
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