Cafe Asia 2018: The Brazilian Yerba Mate comes to Southeast Asia

Sapiens Global booth at ICT – Coffee and Tea Industry Expo and Cafe Asia 2018, at Marina Bay Sands, introduced for the first time at this show the Brazilian Yerba Mate.

The Ilex Paraguariensis tree ( yerba mate tree) produces a nutrient rich leaf which has been heavily cultivated in Brazil and Argentina since the late 1800’s. For the local markets, the fresh leaves get dried, chopped up, matured, packaged and sold in shops and supermarkets in massive quantities as a kind of loose tea. About 30 years ago, beverages companies started to sell Mate as a refreshing drink, in a soluble form to add water or prepared in bottles, plastic cups or cans.

Mateex, a young company from the South

The soluble yerba mate produced by Mateex in Brazil

Region of Brazil and one of Sapiens Global’s partner in Food & Beverage industry, provided samples of the Mate Tea (or Yerba Mate) for our visitors. Beverage produced with the dry extract obtained from the leaves of the mate tree, during the tasting sessions at our booth, gave the visitors the real sensation of this amazing product.

Mate Tea can be consumed in different ways, according to the target public. It can work with consumers looking for

A visitor interested on coffee distribution

a healthy and fitness product. As Yerba Mate can be potentially used for treating diabetes and obesity, the concentration used as a refreshment can affects food intake, resulting in higher energy expenditure, likely as a result of higher basal metabolism. 

If you are interested in more information about the yerba mate, please feel the contact form and our team will be back to you.

 

 

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